| Its All Relative |
Target marketing is evolving. Using WowYow, all advertising is completely relative to the video's
content. Products, Places, Services, and anything within the video, is a potential advertisement. The
viewer is watching the video by choice. Why not relate advertising to their interest?
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| Highly Effective Marketing |
With WowYow advertisers and publishers can offer marketing the viewer actually wants. The wild
popularity of iPads, smart phones and laptops, and the imminent emergence of smart TV, implies
something significant: we love to interact with our media. No need to interrupt and interject irrelevant
ads when the video can seamlessly handle the advertising promotion to an existing, captive audience.
How the viewer consumes video content is non-traditional; why wouldnt advertising adapt? WowYow
brings a new advertising model to modern media.
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| High Scale Model for ROI |
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Traditional banner ads or commercials are limited in number. Imagine how many ads can exist in one
scene using WowYow. There is the potential for hundreds, even thousands of advertisements per
video. And consider this: one product can represent hundreds of ad sources. Advertisers and publisher
now have mass scaled inventory reaching the right audience in efficient and effective ways.
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